Almost 300 enforcement officers will be seen across the country checking firms to ensure they are not staging “ambush marketing” or illegally associating themselves with the Games at the expense of official sponsors such as Adidas, McDonald’s, Coca-Cola and BP.
I’m not sure if this strikes me as a commentary on marketing or a commentary on power. Power play between marketing entities and other marketing entities, by way of governmental interference? Something like that?
The Independent about ‘brand police’ to protect sponsors for Olympic Games. (via betaknowledge)
There are four indicators I look for: contradictions, inversions, oddities, and coincidences.